Lindsay - April 15, 2021For this week’s show, we’re talking all about bonus content, the extra short things you can write that can lead to more book sales — if you do it right.
We’ve written a lot of bonuses of different kinds for different series over the years, so we know what’s worked really well to get newsletter sign-ups and draw in new readers (and what hasn’t been as effective).
Here’s what we go over in the show:
- Types of bonus material, such as short side stories/novellas, prequel stories, second epilogues, bonus scenes from different PoV characters, character sheets, character interviews, behind-the-scenes lowdowns and more.
- Examples of various types of bonuses we’ve done and how well they’ve worked toward their goal.
- Things you should avoid for bonuses.
- How best to use bonus scenes, depending on whether your goal is to attract all-new readers or to get people to sign up for your newsletter after they finish one of your books.
- Where to publish/distribute your bonuses depending on your goals.
- Mistakes to avoid.
Thank you for listening, and thank you to Joshua Pearson for producing the show. You can ask questions or just say hi in the Six Figure Authors Facebook group.
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