Lindsay - March 3, 2022On this week’s show, we discussed all things pen names. When does it make sense to start a pen name? When is it better to keep everything under one author name? Are there any pitfalls that you need to watch out for?
We’ve all experimented with pen names over the course of our author careers, so we had quite a bit to say on the subject. We hope you’ll find some of it interesting!
Here’s a breakdown on the topics that came up:
- Pros and cons of starting a pen name
- How many pen names do each of us have? What are the stories behind them?
- Do we currently put marketing efforts behind those pen names? Why or why not?
- What advice do you have for authors who want to write different genres under the same name?
- How should an author market different genres under the same pen name?
- Lindsay’s old blog post on launching her pen name: Pen Name Update: 10 Weeks In (Earnings: $12,824)
- What are things that should contribute toward an author’s decision to start (or not start) a pen name?
- Have we ever decided to stop supporting a pen name before? What have we done to pull away from it? What do you recommend authors do?
- How would someone effectively juggle multiple pen names?
- How do pen names affect Amazon sales vs sales on other retailers?
That’s it for this week. Thanks for listening!
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